Making Business Sense with Diverse Diversity

What does diversity mean? Terry Morreale, Senior Engineer, Applied Trust and producer of the Women in IT Channel explored that question with Susan Kunz, CEO and Co-Founder of Solidware Technologies. In addition to how 'diversity' is traditionally defined such as differences in gender, ethnicity, nationality, Sue and Terry went outside of the box and looked at other areas and discussed the business benefits of really being diverse. Sue points out that, "It comes in lots of flavors. Socio-economic background, age, family placement (I love having interns as well as folks who have been in their careers for a long time). This brings a great balance of new ideas, energy, and experience to a team. Char, Co-founder of Solidware is Afro-American but her real diversity has to do with family placement; as oldest of 12, Char can manage anything, experience base, gender, education, and style. And how about team dynamics? "Diverse teams tend to be much more creative and innovative than those who think alike. Sometimes they can be more challenging to manage, but I'll take this challenge before striving for uniformity." Then they talked about the growing IT shortage. LISTEN

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