Colorado Company to Watch!

The secret weapon is good old fashioned customer service
1171_ 3/6/12 - It is a pleasure to introduce you to another Colorado Companies to Watch winner, Greg Greenwood, President and CEO of comCables. They are a manufacturer and distributor of cables and connectors for Ethernet and fiber optic networks, low voltage, surveillance and security systems. Structural cabling products are really the 'information highway' connecting all the IP systems. They also have a distribution division which is low voltage systems, so fire alarms systems, security surveillance, call access... They started their business, inside another business in April of 1999. comCables has been an asset to the Colorado community and continues to build its brand and product line expertise. With 5 locations to foster its national presence and a location in Cabo San Lucas, B.C.S., Mexico, comCables continues to grow and expand in its current market place. Larry asked, "Greg you run into all kinds of businesses and individuals and you're very active in the community... What are some of the challenges entrepreneurs will experience in the coming year?" With experience on his side, Greg replied, "What we see in our industry is the big are getting bigger, and the smaller need to be more nimble and focused. I would suggest to figure out what your really focused on and stay there, be really good to your customers. Opportunities? With larger companies getting bigger and unstable markets, we've found the secret weapon is good old fashioned customer service. Not just that you're handling a customer well, but you're creating an experience with the customer that they're not getting somewhere else. For us it's the keystone of our business. We are serving them and empowering them with the knowledge and the products that we provide, and I think that is a long term strategy for any business."Greg and comCables is very active in the community adopting the Sun Valley Youth Center [the poorest zip code in all of Colorado] there is a very special need for the families there. "We've taken our clothes, our resources and our customers, and engaged all of our relationships in the support of that community there. Since 2011, we offer a scholarship to an inner city college student." He believes that income creates an ability for impact and so our obligation and responsibility to the community is not just to take from it, but to provide back to it. There's much more entrepreneurial advice...listen...
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LISTEN TO: Greg Greenwood, President/CEO comCables

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