Know your customer - stay close!

Success and sustainability through good and bad times
1276_ 9/12/12 - bytes=14158265 [Orig. Pub. 9/6/11]
The path to success isn't always flash, bang, big cash and lots of noise. In the long run it is knowing your customer, getting close, staying close, and understanding your customers needs. That's what Roy Dimoff attributes ViaWest’s ‘good luck' to. It was 1999, when we met Roy Dimoff and Nancy Philips as they started ViaWest here in Denver. "Back in the day", money was practically being thrown at companies. Here in Denver we had a number of very large startups going back to '99, a little pre '99. Local competitors had the advantage with 100's of millions in investments.... ViaWest took a different path, kind of low key, if you were watching from a distance. But up close it was action packed, prudent and practical. Back then ViaWest had one office which still exists. Today they have 22 data centers in five states and six major markets. Roy has a habit of checking in with his HR department and they keep adding employees, which is a good thing, especially in today's market, and they're well over 300 people now in those five states. "Knock on wood, Larry. For all the things that happened and we've seen in the 12 years that ViaWest has been around, and certainly living through two recessions is one of them, things are going extremely well. We are part of a great industry. It's nice to be in this position today. To be able to reflect back at those difficult times, knowing that you survived and succeeded in some fashion." In fact ViaWest is in a leadership position today. Looking back we remember favorite words guiding their strategic path, prudence and pragmatism. Larry asked about challenges facing business today. Roy said, "You know, I think similar to the stock market, there are a lot of ups and downs and you have to be prepared to alter your business plan if there's dramatic changes in the economy. We really reflect on our capital investment and our cash conservation and really want to reflect on all the touch points there. And do we want to be a little less aggressive if we see a double dip recession. I think companies should definitely, definitely understand their debt position, their cash position, their growth, and really understand their expense level extremely well - knowing where they can alter if they have to." ViaWest supports the community, sponsors many non-profits and has won many awards...listen for more great advice...
Related Links: ViaWest || Green Solutions || Profile of a Leader || KidsTek || Podcasting Directory || Keywords: Roy Dimoff, ViaWest, Data Centers, Leaders, Team, Management, Green Grid, Computers, Telecom, Canada, Software
LISTEN TO: Roy Dimoff, President/CEO ViaWest

Powered by Podbean.com

Comments

[Software Company]

I think similar to the stock market, there are a lot of ups and downs and you have to be prepared to alter your business plan if there's dramatic changes in the economy.Today they have 22 data centers in five states and six major markets,software company.