w3w3.com

Research - Target - Know competition - Write

... Steps to take and things to know PART 2 of 2
1446_ 10/1/13 - Larry is back with Bill Van Orsdel and discussing ePublishing. Bill and his company WaveCloud, talk to a lot of authors, and if you are thinking of writing a book, it's helpful if you have a sense for ... steps to take and things to know. (Check Out Part 1) Larry has published a few books and the last is available digitally - still we learned there are more changes and a lot to be aware of, to have a successful release. Bill explains, before you actually write the first word on your book, there are a couple of things you should do or know before you get there. The first thing is you need to understand who is your targeLt audience. Who are you writing this book for? Target; you need to understand, is my book for people who play tennis? Is my book for people who play tennis left handed? Is my book for people who play tennis left handed on grass? You've got to understand, before you start writing, who your target audience is. The second thing you have to know is the genre or the subject area that you're going to write? Are you writing a science fiction or a how to? The point is you need to understand where in the bookstore your book should appear when it's taken out of the box and put up on the shelf. The next thing Bill would ask you is, to go to the bookstore and go to that genre, that subject area and look at that shelf. And step three is know your competition. There's much more advice, listen now...
RELATED LINKS: WaveCloud || Innovation Pavilion || Blog || Mastering Change || eBook Formats || KEYWORDS: Bill Van Orsdel, WaveCloud, Authors, Publishing World, eBook, ePub, Amazon, Barnes & Nobel, Publishers, Kindel, iPhone/iPad, Android, Sony, Nook. MOBI, > bytes=7889745 Part 2
LISTEN TO: Bill Van Orsdel, CMO, WaveCloud

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Publish your eBook

Publishing World Turned Upside-down
1440_ 9/29/13 - Larry had a discussion with Bill Van Orsdel, Co-Founder & CMO of WaveCloud, tells us that they started WaveCloud with the idea that now there are only two parties left that are important in the publishing world. They are the people that write the books, the content generators and the people that read the books, the consumers. All the other people in the value chain [editors to publishers, book buyers, marketing and PR people] all of those people, they still have a role to play but maybe not in as organized way as they used to. There's been a big separation between authors and readers. That separation is this idea in the past, if you wanted to publish your own book, you had to find an agent that would take a chance on you. You had to find a publisher willing to risk their money to bring your book to market and then that publisher had to help you finish your book - produce it into a saleable product and then they had to convince book buyers at book stores to buy your book who would then stock your book for maybe 90 days. That's the old way. The new way, to write your book, get it formatted, get it into an electronic format in an electronic bookstore like Amazon or Barnes & Nobel and your book has much longer than 90 days to prove itself on the shelf. It can sit there virtually forever. So in this turmoil, it's completely turning the publishing world upside down and...
RELATED LINKS: WaveCloud || Innovation Pavilion || Blog || Mastering Change || eBook Formats || KEYWORDS: Bill Van Orsdel, WaveCloud, Authors, Publishing World, eBook, ePub, Amazon, Barnes & Nobel, Publishers, Kindel, iPhone/iPad, Android, Sony, Nook. MOBI, bytes=4860345
LISTEN TO: Bill Van Orsdel, Co-Founder & CMO, WaveCloud

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Colorado Alliances carve global position

573_ The Social Entrepreneurship Day
 The Second Annual – Social Entrepreneurship Day, on 11/18/08 began with breakfast at the Phipps Mansion. The special guest speaker from New York, Chris Lowney, was a partner at JPMorgan for 18 years and is the author of Heroic Leadership. Dr. Paul Bauer, Clinical Professor, Daniels College of Business, DU and Chris Pelley, Managing Director, Capital Investment Management Group discuss this special social entrepreneurship day with Larry. Author Chris Lowney offered leadership lessons from a 450-year-old company that grappled successfully with the same challenges that test great companies today: forging seamless multinational teams, motivating inspired performance, remaining “change ready” and strategically adaptable. They were asked, "How can Colorado carve its place as a world leader in this new realm? We can accomplish this mission by building an alliance of business, political, and academic leaders in Colorado. Our top schools already recognize the strength of social entrepreneurship and its potential to make a global impact." There will be a number of other high-profile guests including First Lady Jeannie Ritter, Lisa Nitze, Vice President, Ashoka: Innovators for the Public. After the Phipps Mansion it is then followed an ACG lunch program at the DAC...Then a special event at DU in the afternoon. The evening will be at Regis University. So this is the early stage of a real coalition in Colorado as I’ve labeled it ABCs, Academics, Business and Community.
Related Links: Daniels College of Business, DU || CIMCO Private Wealth || Ashoka || Heroic Leadership || Keywords: Social Entrepreneurship, Daniels College of Business, Dr. Paul Bauer, DU, Chris Pelley, Capital Investment Management, Ashoka, Jeannie Ritter, Lisa Nitze, Chris Lowney, Heroic Leadership, ACG > Bytes: 8651235 > 10/20/08
LISTEN TO: Paul Bauer & Chris Pelley

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Chaos, Change, Get a grip

Change Is Not an Event, It Is an Ongoing Process
(the Same with Chaos)
534_ 7/1/13 - Mastering change is one of Pat and Larry Nelson's favorite topics. There's a good reason. They have lived in and owned businesses in five foreign countries stretching from Norway to Australia. They are truly serial entrepreneurs as they have started more than a dozen companies. Some were extremely successful and others learning experiences. One thing that was true in every situation were the rushing changes. At times they were victims and others they were victors. Larry has conducted seminars for numerous companies both large and small, public and private sectors, in dozen countries, on the subject of 'Mastering Change in the Midst of Chaos'. In this recorded discussion Larry and Pat discuss the 'Six Truths About Change'. The topic includes; Resistance, Involvement, Making Losers, Vision, Benefits, and Follow up. Like the Nelsons say, "Master Change Before It Masters You." Listen now...
RELATED LINKS: Economy Builders || Blog || Podcast Directory || KEYWORDS: Mastering Change, Chaos, Pat and Larry Nelson, Involvement, Making Losers, Vision, Benefits, Follow up > bytes=8472349
LISTEN TO: Larry Nelson, International Trainer/Speaker

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And so it was... a pretty good year

It was a pretty vibrant year for entrepreneurship
958_ 01/31/11 - Larry asks Brad Feld, founder and managing partner of Foundry Group, to take out his crystal ball, but first a snapshot of 2010. Brad said, "2010 was a pretty vibrant year for entrepreneurship, certainly for software and tech entrepreneurship, around the country, but also especially for Boulder, Colorado. Programs like TechStars have helped on a national basis, they have lots of programs throughout the country now. This has really helped with early stage and first-time entrepreneurs. There's plenty of venture capital activity and plenty investments in young growing companies and there have been some very large investments in new leaders companies like Twitter and Facebook, GroupOn, Zinga. Those companies have both raised a lot of money and they're very substantial business that are generating a lot of cash. We've had a great time together. David has been awesome to work with. He's living in New York right now, for the first quarter running the TechStars New York program, which is now the fourth city that TechStars is also in, Boulder, Boston, and Seattle. They're into week three now, off to a great start and he's having a blast. The premise behind TechStars initially, and the thing that David presented to me, that appealed to me so much was this notion of working with first-time entrepreneurs with a mentor driven approach. These types of companies have come to be knows as accelerators. It's a good word, a good description." Larry asked, "How is raising money, either angel or a larger VC investment, different in 2011 from 2010? Brad replied, Well, independent of when, raising money for a startup is hard. It's hard when you're at the very beginning and it's hard for 2nd or 3rd round it's even hard when you're raising expansion capital. The mistake that entrepreneurs make is they assume it's going to be straightforward - they expect it to be less difficult than it is. Then when it turns out to be a real slog, it's very difficult for them. So, I don't know that I have any good sense as to whether it'll be any easier or harder to raise money in 2011 because I think it's always hard." " If someone is approaching the Foundry Group what shouldn't they do?" Brad also gives advice to entrepreneurs who are seeking money...Listen now...
RELATED LINKS: Foundry Group || Feld Thoughts || Do More Faster || VC Interviews || More VC Interviews || KEYWORDS: Brad Feld, Foundry Group, Mobius Venture Capital, TechStars, David Cohen, Defrag, Glue, Eric Norlin, Do More Faster, bytes=8910788
LISTEN TO: Brad Feld, Foundry Group

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Get prepared for the good times...

Economic predictions for 2013, 2014 and beyond
1337_ 1/16/13 - This is the fourth year running here as ACG Denver starts the new year out with a look into the future featuring keynote speaker Alan Beaulieu, economist with Institute Trend Research. This is a very popular program at ACG, everyone makes it a point to be here in January. Check back in the w3w3.com Archives and you can listen to Alan's past previews into the coming year. Today Alan points out a lot has happened since we last spoke - "the fiscal cliff, we've got Europe going on... I mean there is no lack of things to ponder."   Alan is talking about what the semi-resolution of the fiscal cliff means for the economy in 2013. Whether Europe is going to implode or not? The answer is not. Whether the Chinese economy is going to sink or expand? It's going to expand. Whether the U.S. economy is going to see more opportunities for businesses in 13? The answer is yes. And the reason for all of that is what we're going to be discussing here at ACG Denver today. But the reality is, this economy is in a real recovery. It's a sustainable recovery and, it's not going to end for another three maybe three-and-a-half quarters." LN: What are some of the other things you'd like to highlight?
Alan, "Well there's a recession coming in 2014. And, we need to start thinking now about how we're going to get ready for that. And I think more importantly, Larry, because that's pretty short cycle, we should realize that 15, 16, 17 - they're really good years coming! - And business leaders should ask themselves, What do I need to do now to get ready to be busy again? Because, we've had a hunker-down, no-spend, watch-the-cash mentality for so long that we're going to walk right into a great recovery and we're going to be ill prepared for it. Being ill prepared for a recovery is as bad as being ill prepared for a recession." Larry recaps for clarity: Fourteen is going to be a little tough and challenging. But then 15, 16 and 17 they're going to be coming back. "Right" said Alan, "You're absolutely right Larry! We're going to be happy! We're not going to be retiring but it'll be a good time in the country." ...listen for more ...
RELATED LINKS: ITR Economics || ACG Denver || RM Corporate Growth Conference || Event Photos || M&A Channel || KEYWORDS: Alan Beaulieu, ITR Economics, Institute for Trend Research, Financial Trends, ACG Denver, Association for Corporate Growth, Trends, Economic Recovery, M&A, Entrepreneurs, Europe, China, Canada, Latin America, BYTES=2926448
LISTEN TO: Alan Beaulieu, Economist, Institute Trend Research

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A Gift for You ... Go Here
from w3w3® & Larry Nelson

Achieving Your Personal and Professional Goals in 2013
12-10-2012 933_ Don't Let Another Year Go By - The Ultimate Win is Yours
- Larry Nelson has taught this material in seminars in over a dozen countries, from China to Canada, from Norway to Australia, from Germany to Japan as well as throughout the USA. He shares the results of his international research about the Characteristics of an Achiever and then goes on to help you lay out your "personalized blueprint" to personal and professional success. Larry is an internationally published author, has been a consultant to many Fortune 1000 companies and is best known for his train-the-trainer programs. ...listen now a complete step-by-step program including a downloadable manual and resource guide...this is an in-depth strategic planning and goal setting system for achievers.. The links below are valuable and extremely helpful to setting your course for the next year! And they're free. Contact Larry Nelson to Speak at Your Next Event
Related Links: Ultimate Win Resources || Training Trends ||
3-Filters Technology™ || Podcasting Directory || Your Goal || Keywords: Ultimate Win, Your Goal, Training Trends, 3-Filters TechnologyTM, Setting Goals, Larry Nelson; 12/10/12 Chnl: Entrepreneurs

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Leadership & Management Skills needed...

Pay attention to your own personal and leadership growth
1320_ 12/6/12 - We have quite a history with our guest today. We're talking with Robert White, founder of Extraordinary People, LLC. and author of the popular book, Living An Extraordinary Life, now in its fifth printing. Robert has also founded a number of companies, best known for the experiential training company LifeSpring, here in the U.S. and then internationally for ARC International which was the largest training company in Asia. Heavily involved with the Innovation Pavilion, we asked Robert what was going on there and why he was so involved. Robert explained, "As you know, the Innovation Pavilion is an incubator primarily for startups, or early stage companies, and I just love what they're doing out there. I love supporting innovation and job growth." It is a challenge for startups and they have a program called the Executives in Residence, which is an opportunity to give back and support these startups, and to do so without a fee on the front end. Recently the Innovation Pavilion hosted a leadership program that Robert normally does in-house with intact teams, corporations and non-profits. It was great fun, lots of learning and the feedback was excellent. Larry asked, "With all the entrepreneurs out there, and of course the economic challenges - why is executive coaching and team development so important for these entrepreneurs?" Robert replied, "Well most entrepreneurs are excited about a product. It's the latest, the greatest, they're passionate about it. Many of them have a technical or service background as opposed to a leadership and management background. So, the reason that companies fail, most often, is the people they choose. Are the people focused, are they aligned and is their commitment level equivalent? The absence or weakness in any one of those three, the people issues, can sabotage what otherwise might be a very successful company." They talked about how Robert has always been a 'giver' and involved with the community as well as offering some excellent advice for entrepreneurs. ..Listen for much more...
RELATED LINKS: Extraordinary People || TiE Rockies Colorado || Charter Members || Economy Builders || KEYWORDS: Robert White, Extraordinary Life, Personal Growth, Leadership Growth, Innovation Pavilion, Executives in Residence Program, ARC International, LifeSpring, Living An Extraordinary Life, bytes=6166050
LISTEN TO: Robert White, Extraordinary Life

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Startup Ecosystem very valuable

The ecosystem and how this company was put together
1312_ 11/20/12 - We're talking about the ecosystem and how this company, Cloud Elements, was put together. "Cloud Elements is based in the Innovation Pavilion down in the DTC, and it's been a great entire Internet ecosystem that we've been a part of." Mark Geene, Founder and CEO, is really pleased with the startup ecosystem that is building up around Boulder, Denver and the Tech Center - and here's an organization, The Founders Institute that is now a local chapter in Denver. It was initially based out of the Bay Area. Gary Gaessler, VP Sales & Marketing, is a key member of driving that. Jim Franklin, a friend of Mark's suggested, "Hey you're transitioning out of the company you were with, looking for something new, why don't you engage with the Founders Institute", which Mark did. It was a great opportunity to mentor companies that are starting up and developing. That led to connections to Gary, which lead us to the Innovation Pavilion, a tremendous incubator like Galvanize, bringing startups together. "So we go there now, meeting with other people that we've added to our organization, meeting through this community." Gary Gaessler and Mark Geene are co-founders and EIR’s (Executives/Entrepreneurs in Residence) at IP (Innovation Pavilion) and also mentors at Founders Institute. Mark said, "Channel Insight, really was a cloud company before there was a cloud. We built a large scale software as a service multi tenant platform. We built this from scratch because there weren't the infrastructure service providers and platform distributor providers built at the time we started to build that company. So when we left there we looked at the opportunity to help other companies build their applications faster. We swore we would never do it again in terms of building our own platform and our own technology because it was so difficult to do. So that's where we really became big believers of platform as a service." Listen for more......
RELATED LINKS: Cloud Elements || Founders Institute Colorado || Innovation Pavilion || Defrag || Foundry Group || TechStars || PodCasting Directory || KEYWORDS: Mark Geene, Gary Gaessler, Cloud Elements, TiE Rockies, Executives/Entrepreneurs in Residence, Innovation Pavilion, Jim Franklin, Jon Nordmark, Defrag, blur, The Cloud > bytes=4257648
LISTEN TO: Mark Geene & Gary Gaessler, Cloud Elements

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Stocking stuffer for the entrepreneur

Mastering Change
in the Midst of Chaos™
1307_ 11/16/12 -

FREE Shipping & Special Price $10.00

Here’s what you’ll learn in this 200 page book!
     - Apply the Principles of A-to-Z Planning to
        Build a Winning Team
     - Tap into Your Team’s Mental DNA to
        Increase Performance
     - Understand Your Sector’s
        History, Trends & Ground Swell

Regardless of the economy, application of these 3 initiatives will help you achieve your goals, meet your bottom-line metrics and accomplish incredible results. These 3 initiatives are Powerful, Proven and People-Oriented. Larry predicts there will be more significant changes in 2013 than in the last 10 years combined…across all sectors.

Order now…
It’s yours for $10.00 and we’ll pay the shipping in the US…
(limited supply) Access the Order Form on www.w3w3.com website