Service that brings together car owners and drivers
1573_ 6/30/14 - Lucy Sanders, CEO for the National Center for Women and Information Technology or NCWIT along with Larry Nelson, Director of w3w3® Media Network interviewed Robin Chase who is founder and CEO of Buzzcar, a service that brings together car owners and drivers in a car sharing marketplace. Buzzcar.com empowers individuals to take control of their mobility, without looking to governments or big businesses for solutions. Robin is also founder and former CEO of Zipcar, the largest car sharing company in the world, and GoLoco, an online ridesharing community. Robin explained, "We all want to get more out of what we own or have already invested in, or, conversely, to pay only for what we use. Buzzcar, takes the second most expensive asset individuals own (second to their house), that sits idle about 22 out of every 24 hours, and enables it to be shared with neighbors and friends resulting in a much more efficient use of those cars. No matter what you are selling, it has got to be put in a way that appeals to that person (company, government)'s self interest. Getting the brand absolutely right was one of the keys to Zipcar's success. We were financially smart, cool, hip, urban, fun. If you live in the city, who doesn't want to be like that?" Robin offers some great advice for entrepreneurs...listen...
RELATED LINKS: Buzz Car || Robin Chase || NCWIT Home || NCWIT Blog || Heroes Channel || Location Privacy || KEYWORDS: Robin Chase, BuzzCar, ZipCar, GoLoco, Lucy Sanders, National Center for Women and Information Technology, NCWIT, Entrepreneur, Cars on Demand, bytes=18721126
LISTEN TO: Robin Chase, NCWIT Hero, Founder/CEO, Buzzcar
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